Girl’s Football Week

This was a really fun project. It was a real balancing act shaping the poem to tell the right story, finding the right clips from the three Disney movies, working out how to translate the actions to achievable football moves, and then finding the right girls who could pull them off. And that was all before the actual shoot. But the girls were all troupers and the technical team we put together kept finding ingenious and creative ways to overcome any obstacles thrown in our path. The ad showed in front of Peter Rabbit in UK cinemas which means that $56 million worth of people saw it…

The Football Association

Prod Co: Disney Media +
Length: 30 secs